We have had small bit of experience with the situation where another firm was using a brand name that we had registered with the USPTO. So—naïve me—figures we just show that we were there first and the other folks will cease and desist using this brand name. Well, as you may guess, I was wrong: it is very, very much more complicated than that.
There are a number of avenues to pursue, when trying to protect a Trademark or to prosecute infringement on the mark. My “aha” moment came (more…)